Taiwanese component and accessory company Nuvo is making a bold statement with its new $18.7 million factory southwest of Taichung. “It’s going to be the first green factory in the Taiwanese bicycle industry,” said Marketing Director Amy Shih during an interview ahead of this year’s Taichung Bike Week. And these are not just empty words.
The standout feature of the new six-story building is its sustainable approach. With an integrated smart, automated energy system, Nuvo aims to significantly reduce energy consumption compared to factories of a similar size. Additionally, advanced lean management with more automated processes is also expected to increase efficiency. Rainwater collection and the incorporation of recycled materials into every aspect of the operations are also part of the concept.
Nuvo plans to apply for Taiwanese Green Building Certification to further support its ambitions. “We believe that focusing more on ESG (Environmental, Social and Governance) can build customer loyalty, make operations sustainable, and give us a competitive edge,” Shih said.
Reduction of carbon emissions by 42 percent by 2031
Indeed, the firm has chosen to focus its strategy heavily on climate and environmental conservation, and the new factory is intended to be a part of that effort. “With Taiwan’s commitment to net-zero carbon emissions by 2050, Nuvo aligns its goals, aiming to reduce carbon emissions by 42 percent by 2031. Sustainability is definitely a core value for us,” Shih emphasized, referring to her company’s sustainability strategy, which outlines not only environmental actions such as the gradual reductions in CO2 emissions but also different steps when it comes to social responsibility and governance.
Nuvo is celebrating its 55th company anniversary
These days, Nuvo is not only celebrating the near completion of its new factory – an accomplishment, especially during a challenging time for the global bicycle industry – but also the company’s 55th anniversary. Since opening in 1969, Nuvo, which is now led by Michael Shih, has grown into an established manufacturer of bicycle accessories such as bells, bottle cages, carriers, and kickstands. Recently, they have placed a stronger emphasis on the production of e-bike components.
About 40 percent of Nuvo’s production is designated for the aftermarket, 40 percent for ODM customers, and 20 percent for OEM customers. Their largest market is Europe (80 percent), followed by the USA and Asia (10 percent each). In total, Nuvo proudly serves 650 customers in 37 countries. “The new factory will significantly expand our capacity,” Shih stated. Currently, they have the capability to produce over 10 million units. In the future, it could be nearly double that. The new factory is expected to start operations early next year.
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